Across this section we try to give a free service for those who need to evaluate his positioning, densities (kwda keyword density analyzer), as well as other aspects of interest. Neither exists, one nor gives support of any of the following tools. They are free as they are, and are like they are, free.
TopTen (Google100, Mns100 y Yahoo40).
02.- Only Google and Datazenters (Position,Allinanchor,Links,Backlinks).
03.- Analyzer of densities of a page.
To analyze average density / Engine.
05.- You page structure of a "site".
To manage to reach a good positioning will have to analyze very different aspects depending on the criterion that looks, the engine where it(he,she) wants to be positioned and the pages that designs, all this without forgetting núnca that the competition stalks him and it will have to monitor them to the same detail with which analyzes your own site. See some examples of analysis.
Analyze your site and to your competitors daily.
Mmonitors each pages. Which I must modify and when.
Study since your criteria evolution.
Page's evolution. Fix one or two criteria for page.
For a criterion which are the pages that reach it.
For every page that reaches criteria.
For every criterion since it evolves the competition.
Which is the risk for pages of accumulating too many criteria.
Risk of criterion for pages.
Popularity, links and backlinks. Directories recomended:
For our experience we can assure him that the attainment of a good positioning in the first engine Google, it depends in percentage terms in one:
60% of the indexation of words in the page (option 3)
10% for the allinanchor (option 2)
10% in since a site is constructed (option 5)
10% by his links and backlinks (option 2)
We leave 10 % to the experience and to the knowledge. With these tools it can do it.
Be fixed in his competition, make it similar and wait 3 months!.
Councils and tricks that can serve him:
.- His "site" does not publish until it is not finished.
.- Choose a domain .com, he will avoid surprises with topics of mail and positions.
.- Design the structure of folders with his key principal words.
.- Never duplicates pages, minimum 10 % of difference between pages, do not even copy them of intenet.
.- Short Keywords (1 ó 2 words) small pages 50-60 words of 7-8 kb, keywords talk (3 ó 4 words) big not major pages of 1500 words 17-20 kb.
.- Choose good designs but with little code, that is to say 1500 words are 15 kb, + 3 Kb of code do a page of 18Kb. Reduce this 3Kb of code to the maximum.
.- It is bad to copy, but there uses the vocabulary of his competition and own his adds.
.- In Google and Yahoo it does not concern but in Msn no mistake can have in the url that direccione, otherwise his page will remain expelled from the engine, because of it it must have care with the exchanges of link.
.- For Yahoo and Msn all the mas pages have better, practically it does not penalize. Neither in Google nor it happens to him.
.- Index-linked it paginates one in Google, it happens to change neither the name nor the structure, until it knows redireccionar the exage, the traffic and the positions that tape-worm the antígua. Because of it it is so important not to publish the site until it is finished. Or if not, believe it little by little. Instead of three it will be late six or twelve months in be positioning.
.- If you wants to position marked words it do but use always his corresponding code UTF (á á- é é and so on). The only one that does not contemplate differences is MSN, on the other hand Yahoo and Google positions differently with accents that without them up to with 100 difference positions.
.- If detects a massive massive loss of positions in Msn and it did not do any important modification, it is indicating him that it has mistakes in the contents of his page direccionando images or objects that do not exist in the url. correct it as soon as possible. Yahoo and Google will not throw him.
.- For few terms of search sites with 10 or 15 pages. He does make more pages of the necessary ones. Bear in mind that the robots.txt not always are effective (care with the robot of google).
.- Insert 10 to 15 internal links in each of his pages, it will win allinanchor.
.- All the more different words (extent of vocabulary) it will gain dispersion and will allow him to obtain major weight with few repetitions. Analyze his proximity and dispersion (distance between repetitions).
.- Monitor his logs of access to the site. Identify the mistakes and correct them as soon as possible.
.- Across sayings logs will be able to verify when every engine has frisked a page, not fie only of the log, confirm(resist) it with the cache of the engine. As soon as the engine frisks again the slow page a time in re-positioning, Google between 7 and 10 days, Yahoo between 5 and 7 days and Msn between 2 and 3 days. If after this time it does not see substantial changes in his positions, return to re-calculate his page her modify and wait again for that return to spend the spider of the engines. Annotate every modification that it does for to have a base of knowledge (KnowledgeBase) what has to and must not do. Do not do modifications constant thinking that it would happen if. Hope that the engine happens and learns of his mistakes. Since Google detects constant and indiscriminate changes, he will not rely on his page and will leave her in the "sky". This can provoke a gradual banner. Loss of frisked pages and finally to eliminate the PR.
.- When detects very big jumps to better in his Google's positions, not fie. If habitually this in 178 and suddenly it jumps to 60 in two days, bad(wrong) villain. But if in one month happens from 170 to 60 gaining(earning) 110 positions, well but that very good. In the first case or the page is very new or they are going to him in 5 days. In the second case it is named a stable repositioning without gone back. In the second case will see that will jump forward and rewing but with consolidated earnings. It is a small dance of positions that Google it bases on the recalculation of the pages that exists above and below.
.- If your allinanchor is good, and his position is 150 above, do not touch the page. The situation is good. Should wait before returning to modify. You will know.
.- By means of the control of the log aprendera which is the frequency of the spider, habitually Google 22 to 25 days (except the blogs that nowadays it(he,she) updates every 2 ó 3 days), Msn 17 to 19 and Yahoo depends a few times every 30 days and sometimes even 45. Have patience. This it is the base of controlling the positioning, being controlled you itself. Every site chaea with different times.
.- To position a word is totally different of positioning other one since there depends of it competed that is each one. In a few cases will have to use a technology and in others who knows the totally opposite one, depends on every particular case.
.- Since could have estimated across the "TopTen", very big distances can come to exister between the positions of an engine in Spanish and in .com internationally. Of there the importance of centring only on an engine. We do not say that he forgets the others, but work only for one, though it is not created, the engines speak among them and with the time what positions well in google it will be able only positioned well in the others saving the distances and mistakes.
.- Have in mean to that bought go on, sudamerica and countries of the East are captive of yahoo, on the other hand Europe and the USA habitually work with Google, but there must know which if the .com or the own one of the country .es.fr.de.it.pt, etc. It locate and work the positioning for the market that searches.
.- Forget Terra, Altavis, Alltheweb, Lycos, Ask, Inktom etc, they all are nourished of the results of Google, Yahoo and Msn of a form or other one. But have in all Live Search, in 3 years it will give a great surprise.
.- Have a copy of your site,) lists to publish again in five minutes.
.- Forget the PageRank.